EPISODE 130 • MARCH 14, 2017
We all have down days. But there is no reason to turn down days into down weeks. Stop looking for an excuse to quit and start looking for a reason to succeed....
The post SNM130: When The Motivation Fades Away appeared first on Serve No Master.
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speaker 0: 0:00 what to do when the motivation fades away. Find out on today's episode. Today's episode is brought to you by thrive themes, blazingly fast WordPress templates and plug ins built to get more traffic, more subscribers, more clients and more customers to you To find out how thrive themes concern your blogger Web site into a money making work of art, go to serve no master dot com Backslash Drive teams Are you tired of dealing with your boss? Do you feel underpaid and underappreciated?
If you want to make it online, fire your boss and start living your retirement dreams now then you've come to the right place. Welcome to serve no master podcast where you learn how to open new revenue streams and make money while you sleep. Presented live from a tropical island in the South Pacific by best selling author Jonathan Green. Now here's your host. Appreciate you guys being here with me for another podcast episode. I apologize. It's the rainy season. That means it's always raining Now.
I do try and makes a match is normally when I would try and record Maur episodes inside using my inside studio. But my son's just about to turn one next week and he is super loud because it's raining. He can't leave that. You can't go outside so I can record. It's kind of this Catch 22 situation. I didn't wanna wait. I didn't want to get behind because this is such an important topic.
I actually wrote down this topic idea last week and I was planning on doing it, and it's just the right moment. I just had a really amazing experience that it's the perfect timing, actually just got off the phone with Amazon. They called me because they liked my books over the master much, and I had this amazing folk, all the wonderful lady talking about my experience. They want to ask some questions and maybe they're gonna do some advertising with me. I guess we'll find out.
But just the fact that someone appreciate my book enough to want to talk to me ask questions very exciting makes you feel really, really good. It's a really wonderful experience for me to have that opportunity that someone has been trying so long it may feel really good and actually it was great because yesterday I was feeling a little bit down we have these days where sometimes we don't even know why. But we feel a little doubt. I was actually feeling more amped up.
I was like, twitchy, and I could have stayed in my desk yesterday. A little for lunch. Why don't I feel so Auntie? Why I feel so jumpy? I don't know why I couldn't explain it, but I felt like a little bit weird happens. But sometimes we just feel doubt. Sometimes the motivation. Fate. Sometimes you work on a project for a long time, and it's takes too long, and this is something I'm getting more and more used to.
Sometimes the space for a full product launch between idea and release is six or 12 months. When I wrote my very first book for another Project, Girl Gets Ring. It took me more than a year to make the first dollar from that project a full year to make a dollar tough. It's hard to stay motivated when things could take so long. The thing I don't like about large businesses is that they're so slow to move their like these lumbering trains.
I like being a smaller business that agile and kind of pivot and make changes, but things still take time. I've been working on this new product, but how much you got a new platform for like, six months. It just takes a really long time to do something separate. Even Why do something that's inside of started? Master still takes at least 23 months to go from idea to release. It takes a long time to do these things. That's just the nature of the beast.
But when you're first getting into this game, it could be really tough to say. Oh, I gotta work on something for six months before I make any money that stinks. How dost motivated? What do I do when I'm feeling down? And we talked in the past about depression? How? Because you're working from home. We're working on a project on your own and that isolation can affect you in a negative way.
There's no people around to, like chat to, and you don't go to the gym as much. You don't get that physical energy. All those things can add up and make it hard for you to stay strong on the course, and I find that a lot of times. We can do two or three months to do the 1st 80 or 90% of a project, and that's where we start to feel that loss of motivation.
And so the best way to deal with that is to break up our goals into smaller tasks and goals I have. If I look at the things I want to accomplish, just my list of things I want to get done. It's massive. It's thousands of hours of labor too much. I want to finish all these projects. I almost took on a second new project last night. I'm glad I didn't. I'm glad it resisted the urge to accept another project from someone that kind of friends with.
But the money they offered was not what I normally accept. So it was too low, was too much, you know, shenanigans. But that was one of the results feeling a little bit down, but it's so tempting to take on more, more, more. If I look at everything, how could I get this all done? So I have to chop up every task into a little bit for each day. Here's what I'm gonna do today. Here's what we'll do the next day.
These little small tasks give me more control. They allow me to just focus on something achievable. So the end of every day I don't know. I got this stuff, so I'm working. Redistribute, Totally honest with you. I'm working on a new product called Kendall Sniper. It's designed for a different market. It's designed for people that are really into direct response base. It's designed for people that I could really get affiliate systemic traffic designed to be a separate platform for several master. So it's a different structure.
It's so much smaller course than what I have inside of serving a master my best on a box course. It's kind of an entry level to kindle because I kind of realized I only have my really big kid. Of course, I don't have a small one, people that kind of dip their toe in, and I wanted to create that. So that's something I've been working on for almost six months now, a cz faras progress.
I finished all the slides but have a recorded anything yet, and I have recorded any of the bonus materials and extra products that are gonna go with it, the up cells and all the funnel stuff. A lot of the technical stuff that are required for direct response type product, something where you're gonna run into different market. I'm looking on the little things. And yesterday I sat down.
I was talking to my copy coach, who helps me to write better, better sales letter because, as you know, a big believer in coaches and mentors. And I changed my idea for that sales letter. I said, I don't want to do this traditional idea. Let me show you my idea. So what I do what I'm especially for my own stuff. I start with my proof. So I went and found statistics about the split between independent and professional authors. I went found.
How much do people spend on books that don't have an ice PN? Which means they're not on official Library, Congress book their digital book. I found all the state. And then I found stories about how much money most independent authors make, and I found this article that shows the most independent office right for themselves are living below the poverty line. That's what I want to write about. That's amazing. So that becomes the centerpiece of the story. So yesterday I didn't actually write anything.
All I did was organized all my proof images, my magazine articles, my statistics, all these pieces. And for me, that was the task for the day for that project. That's the one thing I worked on by cutting up my task into a manageable piece. I go. That's what I can do today. That sells letter isn't close to done. That's just the beginning. But by happy that in place, I can then do other things because I have to work on other stuff that are more priority.
But I created a task that I could finish in a single day and feel good about. I feel good that I accomplished something. The worst is when you're at the end of the day in ego. I don't feel like I accomplished anything. That's the feeling that grows and metastasizes, and the feeling of this isn't going anywhere. I'm in the Malays and eventually that Malays grows into the pressure. But I want it. Stop that before that happens.
So break your dates into manageable chunks that have tax gold you wanna accomplish and reward yourself when you accomplish them. Those steps are very, very important. And that's the reason I am revealing so much about the inner workings of my business so that you can see how I do it. How do the exact same thing? I don't need to mask anything from you. I like to provide a high level of transparency. Seeing the pieces should help you to understand what I'm joined. Understand where I'm going.
Understand how I overcome when I have a tough day when I'm on the phone with someone and I was trying to go to bed and sounds message me like crazy and then they say, Hey, what? You just do it and then I'll pay you a percentage on the back. And how do I know they're gonna be stealing? I don't want to jump into that. We don't have a proven track record. It was well, pay you a dollar that didn't make you feel very good.
That's the last much and I got before I went to bed, I said, This is looking at this anymore. I'll look again in the morning cause I must. I must have mis read that. Where's I checked this morning, and that's still the message. And then I hopped on the phone. I have this amazing conversation. We can always rely on extra factors to cheer us up.
So we want to put in place structures and pieces that help us to feel good, to help us, to maintain the motivation. So part of it is having small task and goals for each day that we can feel good. We accomplish them. Another thing is that we have to really clearly defined what our goals are. We always have these effort more orders, like loose, vague goals. Oh, I want to make money out of line or I want to lose weight.
Are What do you mean by that? Be more specific. How much weight do you want to lose? When do you want to lose it by? You have to have a measurement and a time friend to have for to be a goal. Anything else is not a goal. It's feeling. Just say I want to write a book by December 4th. That's a real goal. Okay, I want to write a book and have it published by December 4th.
That's a real goal, and you could see whether you've accomplished or not. That's a yes, no goal and you have a date. I want to lose £20 in the next six weeks. You mark six weeks on the calendar and you can track your wait and see if you did or didn't do it. That's a goal that's achievable. I want to lose weight. This year is not achievable. That's not a goal. It's like a nice feeling that submissive.
It's almost like a thank you card has no value because we fail when we don't have goals we could achieve. That's why we often try things that don't succeed. So if you take a goal, let's say your goal is to write a book. So I want to write a novel in 90 days. Okay, that's very, very manageable. Talked about this before you then take that goal and you need to make it a little more specific. How many words with a book here?
How many pages it's gonna let's just say 100 pages. You just have to write a page a day for the next 90 days and you're done. Once we have a really specific goal, we can chop it up, just like I'm gonna lose £20 in six weeks. I know that I need to lose around £3 a week and a little more than £3 a week for those six weeks. We start off with our big goal because it's specific.
We can divide it up using that timeline, and that allows us to create smaller and smaller goals. Those pieces are absolutely critical. That's how we can't have things in front of us. And no, we're supposed to do today and have a feeling accomplishment. We finish them. See, I'm working on a myriad of projects. If I was only working on the kennel Sniper project was the only thing else working on it would be done in like a week.
I could finish it and release it in one or two weeks. But it's not my full time project. I'm also working on other projects, a copy writing project for a couple of different clients working on a couple of other things. So each day I have to divide up my day and accomplish something for each project. I have someone that I'm writing copy for that.
I have to deliver stuff every day, they say, Oh, here's something that he'd done today It's a really good project and it's really growing and the pay is really, really, really good. It's a really wonderful opportunity for me. I'm very excited about it. So far, it's been a great relationship. I have to do it every day, So give me a list of things to d'oh and often times of the whole list. He has a whole list inside a project manager.
That would take me two weeks to do everything. So every day go what you need today, what's the priority? And I tried to chop it up and get everything done for today in 90 minutes or two hours. That's how much time I can dedicate that project right now. And if that project grows, it will eventually become a larger portion of the day.
So I chop up the tasks into something that's manageable so I can say Can't got everything done that you need today and then tomorrow I'll do the same thing again. Now the weekends I get to get a little bit ahead to do a little extra work to get a little bit ahead. This allows me to accomplish a lot of things that allows me to maintain a sense of success in each of the project.
I'm working on it and also keeps me feeling like I'm getting something done. Some days I step back from my desk and I go. I don't think I did anything today. What I do today, that's the worst feeling. I don't want that to happen now. I am a terrible project manager. Hey, always buying new product manager software. I never entered my tasks into it.
And then when I'm working on stuff, I tend to just go off the tasks in my head rather than the tasks in the manager. So I kind of make a list of the top my head. You know, these are the five things I want to do in this order. So that's a flaw within me that I'm revealing Thio. So don't think that I'm perfect. I don't think Wow, he's a master of task management. I'm good dividing up testing the mandible. Chuck's.
I'm not good about writing down because they were taking so long to write a task manager. Oh my God arise from the time just doing him But I do think I would increase my efficiency. In the past, I have tried to hire assistants whose entire job was to write down everything I was working on in a task manager. I try to do that. I didn't really work out, but that's something else. I tried the past. I tried to outsource my task management.
But you can't turn your system your boss. It's too weird other ways we can get through those moments. Other people call it the dip with that feeling of failure, that moment, where most people quit right before success is by building up infrastructure. And I know I use that word a lot in different ways. I mean, surrounding yourself by people and things that increase the likelihood of you succeeding.
So when I worked with a long time ago used to tell this story about reason he succeed with his business. Is that what he told his wife? He wanted to quit and start this new business? She was, That sounds amazing. Do it. She was his number one fan and super supportive of his dream. Many people and you know, if you're their husbands, wives were in relationships are partners often crave stability. And so they'll say, If you quit, what about the health insurance?
If this happens, if that happens, their job as they see it, is to temper you. That's not always a bad thing, but it can become a limiting thing. It can become something that causes to quit if they don't believe in us. So there is a balance. And if your spouse, this is something to think about, fighting the balance between encouraging your partner to pursue their dreams and succeed well, not encouraged them to do things that are too risky and it's a hard balance to follow.
I'm lucky. I mean, I have the perfect marriage. No one does. But my wife is very supportive of what I d'oh. I was already doing it before we met, so we didn't go through that transition together. But I've been in relationships in the past where the pressure with very intense on my career. I don't have that here. I'm able to kind of pursue my own ideas. So what she could say, it's Hey, just stick to one thing that's working and don't do these other things.
Don't try to expand. She could say that we'd have a little bit more security, little more stability. The growth potential wouldn't be there so much, but we would have a really good, really stable existence. But she's willing to trust me a little bit, and I appreciate that the people around you and if you have a spouse, is very much grounded, are very much a realist. No one wants to be called a pessimist. Then you surround yourself by other people that counterbalance that and encourage you.
Now the reason I feel comfortable saying that to you is that I always encourage you to not spend money until you're profitable. Now, if I was saying, Hey, don't listen your wife get about your friends and talking to buy my stuff That'll be sleazy and there's some people to do that. I don't believe that What I believe this get people to encourage you to finish your projects. I don't want you to buy anything from me until you've made money.
I have my entire earn $1000 this month program to help you earn your first money. Before you ever buy anything from me, that's really critical. That's what allows me to say this so surround yourself with people to counterbalance that you have encourage Er's and you have anchors or realists or pessimist wherever you want to call them people that I encourage you to fly to the stars of people that remind you that in outer space there's no oxygen, there's balance and those air valuable.
If we have too much of one or two, much of the other will strain the wrong direction. If we have too much too many anchors to which realism will quit all the time and we have too many dreamers will pursue bad ideas for far longer than we should. If you watch any of the investment television shows that I watched, I watched them all. If CNBC will put it on all, watch it.
Any TV show where there's a rich person talking to a person who's poor, I'll watch it. I love all that stuff by from investing. I'm helping a brother business, whatever, and you see people who all the time I have a terrible idea. They won't let go of it like, Oh, I've been pursuing this for seven years. I've never sold what I saw. A don't get specific, but I watch one for investors who only invest an outdoor sports stuff. It's like I said, I'll watch anything.
If they put it on, I'll watch it. And the sky had invented a backpack that was had a wheel on the bottom on the grounds you could carry more weight. He invented it in the early 19 eighties. He mended it so long ago that the patent has expired. Patents last for 25 years. You could then extend them if you want to, and I could talk about patents. I'm very interested in pads. I find them fascinating, but I have limited that knowledge.
But I could talk for ages about the techniques patent on turntables. That's one of my favorite patents to talk about. But keep patented this backpack that had a real on it. Now, at first you look at a go. That's cool if you walk on the side of the road and he did a walk across America, that's really cool, man across America, and it carried a lot of weight. But then he wanted to sell the backpack to like the military for off road.
The problem is that when you have a wheel and you're going along the side of a mountain lords uneven terrain. The weight would get sent to the left or right and cause the person to top. I watched it happen to someone on the show. Someone tried and found, so it actually worked in some environments, but not in others. And obviously you can fix that with iterations. I'm sure there are ways to improve the design, but he invented this thing over 25 years ago.
In those tire 25 years, you still 10 units. So attendees backpack things, and it's like this is gonna be the greatest invention of all time. He's trying to get investors, but the pen's run out it's. Anyone could make what I could make one right now. That's why I can talk. I could make a backpack with real right now, so if this guy could do because patent expired. If you have an idea and you haven't made money in 25 years, it's probably a terrible idea.
So that's too much dreamer. OK, so I admit that people go too far in that direction, and usually people go to run the other direction. But there's a classic example of a guess what. If you built something no one wants a 25 year later known still wants. Probably change idea. Just consider changing idea. Find that ballot. Surround yourself with people and things that can keep you on the course. I have some very strict reward structures of my life by having things in place.
It helps me to stay focused. I, as you know, have mentioned the past that I like to play video games. I am about this. The other day, someone was asking about my love of video games, and I only I have a bunch of rules. I don't have any video games on my computer. Sometimes I see the sweetest games on a massive sale from a computer like Hey, a dollar game. Get it for $7. This is the greatest game of all time, but I never buy it.
I never want to mix my work and my play. I separate them. That's why. Own PlayStation. I own the PlayStation now because it's the greatest gaming device in the world. You could meet Xbox or PlayStation going. That's fine. If I both it's more than it helps me to clearly separate the two things. I don't work on the PlayStation, that's impossible. And I don't play on the computer because I avoid buying those games.
And in addition to that, I only played video games at the end of the day after I finished my other work stuff. It's tempted to I could be in there right now. Fire up the PlayStation. It's are playing my new game. Be fun, but it will be responsible when you have your own reward system. When you've gotten your tasks done for the day, you okay? Now it's time for a reward.
The more you put places structures inside of each day to reward yourself for good behavior, said it. Good habits you exercise every day, you eat healthy and we get your work done. Then you reward yourself with something fun by having that place every day. You have a really good balance when you want to call the yin and the yang of spiritually physical whatever by having things in the day where you get rewarded every single time you do a good job that's very valuable.
That's why I like to write using Scripture. So every time I finish a couple of paragraphs I get to feel good, that feeling of goodness we'd get each time you feel a task is critical. So these structures in place are how you can prevent that feeling, that loss of motivation, the feeling that it's not going anywhere, that you spent too long on something that's never gonna happen.
I want you to break through that feeling, and when you're feeling down when you're feeling like it's not working, what do I do? That's when you reach out to your team. If you reach out to a realist for pessimists, bows or friends, then they'll get you to quit. That's why you need to have the balance and have the people that will encourage you. You need to know who to talk to at the right times. Sometimes I need to talk to my realists.
Sometimes I need to hear this is a bad idea and I need that feedback. But I'm careful to get that feedback from people who've been there before, and I can't get that feedback from people who are experts in what we're talking about. That's why I pay for mentors and coaches important to make sure that source knows. But I could tell you people, you make me all the time with book ideas.
I could tell you pretty quickly if it's good or bad idea, because I'm an expert in the field. But there are plenty of books that are great ideas that your friends will tell your bad ideas and its lack of expertise. So make sure when you talk, it's good as you can't get realists who are experts in that area. Sometimes you'd encourage, but sometimes he really building that team, whether it's a local mastermind or people you talked about Skype, Facebook. It's very, very helpful, very valuable.
So I want you to really take the time to plan out now how you're gonna do with those slow days, those moments where the motivation fades. And that way, when they happen, you can overcome those moments breakthrough and see that massive success. It's just on the other side of the mountain. Thank you for listening to this week's episode of Serve No Master. Make sure you subscribe, so you never miss another episode.
We'll be back tomorrow with more tips and tactics on how to escape that rat race. Head over to serve no master dot com forward slash podcasts Now for your chance to win a free copy of Jonathan's best seller, Serve No master. All you have to do is leave a five star review of this podcast. See you tomorrow. Thank you for listening.
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