SNM263: How to be More Memorable with Vinnie Potestivo
Welcome to the Serve No Master Podcast! This podcast is aimed at helping you find ways to create new revenue streams or make money online without dealing with an underpaid or underappreciated job. Our host is best-selling author, Jonathan Green.
Today's guest is Vinnie Potestivo has been in the entertainment business for 12 years and has worked with countless guests on his show. He knows that everyone wants to be famous or significant in some way, but not everyone can be famous at the same time. Vinnie believes that people need to be memorable in order to stand out and make a lasting impression.
In this episode, Vinnie Potestivo shares tips on creating shareable and authentic content. They discuss the importance of retaining control over one's brand and the power of niche audiences. The speaker emphasizes the value of a strong support team, creating one's own content, and leveraging podcasting to distribute content. They also talk about winning an Emmy award strategically and the power of shareability. The speaker predicts trends in content creation and encourages listeners to focus on goals and build a strong discovery ecosystem.
Notable Quotes
– “It's all about how you share it. All about how you share that info. That makes it memorable. A lot of people win awards. So it's how you win.”- [Vinnie Potestivo]
– I don't think people are fully understanding how long, how relevant audio content can be. – [Vinnie Potestivo]
– “Ultimately, that's the trick. It's not more visibility. More visibility doesn't lead to discoverability. Shareability leads to discoverability.” – [Vinnie Potestivo]
– “But oftentimes, we're creating content that and we pay no attention…it's made for the creator rather than the observer.”- [Jonathan Green]
– “I think what you said was really interesting about getting people invested in the story…once people invested in their team, I feel like that was such a powerful way to get people to watch maybe twice or three times or to buy more merch because they're, like, voting and they feel invested.” – [Jonathan Green]
Connect with Vinnie Potestivo
Website:
Connect with Jonathan Green
- The Bestseller: Serve No Master
- Free Book on Amazon: Fire Your Boss
- Podcast Website: https://servenomaster.com/podcast/
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- Video Episodes: https://www.youtube.com/@ServeNoMasterPodcast
